FORD'S 2001 SPORT TRAC EXPLORER

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Jim O'Connor with the Explorer Sport Trac

Ford once again shocked the auto media today in Detroit by introducing a totally new S.U.V. based on the Explorer.

The Explorer Sport Trac, based on the industry leading and number one selling sport utility vehicle (SUV), pairs the comfort and convenience of an SUV with the added utility of a cargo bed for "one vehicle does it all" versatility. On sale beginning next year, Explorer Sport Trac is expected to be the first vehicle of its kind offered for retail sale.

Jac Nasser with the Explorer Sport Trac

"Explorer Sport Trac is great for the active customer", says Jim O'Connor, Ford vice president, Ford Division. "This innovative vehicle is certain to appeal to outdoor sports enthusiasts, do it yourselfers and adventure seekers.

"There's a great demand for a vehicle like this, and we intend to lead the industry by responding to the market needs with more and more of what customers want, sooner and sooner - and certainly before anyone else," he adds.

Ford was the first manufacturer to experiment with such a vehicle when, in January 1996, it introduced the Adrenaline concept. The Adrenaline was a design exercise intended to gauge consumer reaction to a versatile and rugged, off road, four wheel drive vehicle.

Adrenaline featured a unique mix of toughness, refinement and comfort in a vehicle that is comfortable at work and play. Positive public response to Adrenaline led directly to Explorer Sport Trac's development.

Here's your long awaited 4 door Ranger - technically speaking.

Although based on the Explorer platform, Explorer Sport Trac's rugged, athletic styling takes on a look all its own - and offers a hint about the future of the Explorer lineup.

From the C-pillar forward, Explorer Sport Trac is a five passenger SUV. But, behind the rear passenger seat, Sport Trac breaks the mold, incorporating a versatile cargo bed. The cargo bed may remain open or can be closed with a lockable, foldable, hard tonneau cover. The bed allows customers to keep cargo separate from passengers.

Explorer Sport Trac will be available in 4X2 and 4X4 configurations. It will feature a 204 horsepower 4.0 SOHC V-6 linked to an electronically controlled five speed automatic transmission.

Explorer Sport Trac is expected to reinforce Explorer's sales leadership position and is targeted to fill a new niche for customers wanting one vehicle that does it all - from carrying a family to hauling supplies. The vehicle is expected to attract buyers considering SUV's, sports coupes and compact pickup trucks.

(preliminary specifications)

COPYRIGHT 1999

WWW.BlueOvalNews.COM

ALL RIGHTS RESERVED